SEO Fundamentals: Get Found on Google | Online Courses & Books

What You Will Learn

Explain how a search engine crawls and indexes a site.

Choose keywords by what people actually search for.

Write title tags and meta descriptions that earn a click.

Structure a page so its content is unambiguous.

Recognise the technical issues that block indexing.

Judge whether an SEO change worked, using real data.

Course Curriculum

Crawling, indexing and ranking Video Preview 12m

What search engines read Text 28m

Search intent behind a query Pdf 29m

Practice: find what ranks and why Video 29m

Keyword research done properly Video 19m

Title tags and meta descriptions Quiz 25m

Headings, links and content structure Text 20m

Practice: optimise a real page Video 23m

Site speed and mobile Video 17m

Canonical URLs and indexing control Quiz 21m

Search Console and measuring results Video 9m

Practice: audit a site and report Video 23m

Requirements

Basic web literacy helpful but not required.
Access to a website, or a folder to practise on.

Description

The search side of the web explained without the sales pitch. How crawling and indexing work, what on-page SEO actually involves, what a search engine reads, and how to measure whether any of it worked.

Who This Course Is For

Business owners who want to be found on Google. Web developers who keep being asked how to rank. Marketers who need to speak to developers. Anyone who has wondered why a site is not appearing.

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Course Details

Level: Beginner
Language: English
12 lessons
4h 15m
Published Sep 2026

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Details

What You Will Learn

Course Curriculum

How Search Works (4 lessons)

On-Page SEO (4 lessons)

Technical and Measurement (4 lessons)